Category Archives: Blogs

Google officially removes ‘Indented Results’ SERP feature, but it didn’t go to plan

Table of Contents sort-tool Indented Results (as we know it), have been a SERP feature on Google that launched in September of 2021. As of September 2023, exactly two years since launch, Google has now officially removed this feature of Search. This comes at a time of immense volatility in Google’s search results following a […]

How Google’s SGE Snapshots Change Top Black Friday SERPs

After a few months, Google is still testing its new SGE experience, which has gone through a few updates and refinements, including adding links directly in snapshots and decreasing initial visibility, among others. Even if Sundar Pichai has mentioned how they want to “get it right“, it’s understandable to be nervous about its potential impact […]

Insights from 100M Phone Calls

How do you turn the conversations happening over the phone into invaluable data that drives success?  From understanding customer behavior to identifying conversion opportunities, your phone calls are full of hidden gems and untapped insights.  Humans may not have the capacity to analyze data from hundreds of calls or transcripts manually – but with CallRail’s […]

How do I optimize videos for various platforms and screen sizes? • Yoast

One of the challenges with video marketing today is optimizing your content for distribution across multiple platforms, all presenting content in very different ways. What works well on YouTube will not automatically translate to TikTok. Even within platforms, there are different format options, e.g., YouTube shorts vs videos, Instagram posts vs stories. At least for some of […]