What Is Email Open Rate? Your email open rate is the percentage of recipients that opened your email. For example, if you send an email to 100 people, and 25 of them open the email, your email open rate is 25%. This metric lets you measure the success of email campaigns and understand the factors […]
To follow or not to follow? We’re not talking about the newest Instagram influencers – we’re talking about nofollow & dofollow links! When it comes to SEO, understanding the distinction between nofollow and dofollow links is another aspect you’ll need to master to succeed. In this article, we will therefore take a look at: Let’s […]
It’s a normal day at the office. You’ve just finished sending out some emails, and you decide to take a glance at the latest metrics for your website. But as you read through the data, your eyes widen. “Oh no,” you say aloud. “My website traffic is going down.” Maybe it didn’t happen exactly like […]
While helping a company that was heavily impacted by several algorithm updates in the fall of 2023, I started by scanning GSC reports to get a feel for the situation. And when digging into the inbound links report, I started noticing something funny across a number of links. There were some relatively powerful referring domains in […]
Table of Contents sort-tool Google has now introduced a new filter in Google Search Console that allows you to track free product listing performance, a feature that I have requested for years now. This is a big deal, yet many are unaware of the reasoning behind this, and what the new Merchant listing filter in […]
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s March core update is still rolling out and somewhat heated volatility. Google is testing next toggle buttons for local listings. Microsoft says SEOs don’t realize Bing’s […]
Content continues to sit atop the list of priorities in most marketing strategies, and there is plenty of evidence to support the reasoning. Simply put, content marketing is crucial to any digital marketing strategy, whether running a small local business or a large multinational corporation. After all, content in its many and evolving forms is […]
Google has issued a correction from its previous statement in early February that Web Stories no longer showed in Google Image search results, that is not true. What is true is that Google stopped showing the Web Stories icon in the image search results. Plus, Google Search Console had a reporting glitch with Web Stories […]
Yoast SEO automatically handles all sorts of things for your site. Features like meta tags, schema, sitemaps, and content analysis help you rank higher in organic search results. However, you may have a custom or specific use case that requires adjusting how our plugin works for your site. Yoast SEO includes filters that allow you […]
What Is YouTube AdSense? AdSense for YouTube is a free program that allows YouTube creators to earn money by showing ads before, during, or after their videos. Creators need to be part of the YouTube Partner Program (made for YouTube creators to help them monetize their channel’s content) to get paid via AdSense. Advertisers (businesses […]